the2m2g.

A–Z index · 1 terms

The SEO glossary, from Algorithm to Zero-click.

Plain-English definitions of every SEO term worth knowing.

All B

B

Off-Page A backlink is a hyperlink from one website that points to another website, acting as a vote of trust and authority in search engines.

Get the SEO edit, every week.

One email. The algorithm changes that matter, a new guide, and a term worth knowing — no fluff.